(Re) Introducing CognitivePath: AI Research and Advisory

CognitivePath is the only research and advisory analyst firm focused specifically on the intersection between marketing and AI. AI analysts Greg Verdino and Geoff Livingston.

Around a year ago, I began a quiet pivot into artificial intelligence. Granted, AI has featured in my work as a futurist, speaker, and digital transformation specialist for quite a while. But when OpenAI released ChatGPT in November 2022, I recognized the start of something big — a major shift akin to the advent of […]

No Brainer Podcast, Ep4 – Elon’s X and AI in Advertising

Elon Musk ponders his own hypocrisy as he enters the generative AI race mere weeks after calling for an industry-wide moratorium on large language models.

      First things first: I’m pumped to announce that No Brainer is now part of the Marketing Podcast Network, the premier network of top-quality audio programming by marketers, for marketers. We’re looking forward to growing alongside 40 or so of our favorite marketing thought leaders — and we’re glad you’re taking the ride […]

No Brainer Podcast, Ep4: AI Ethics. Humans Strike Back

AI Ethics

  Today’s episode is packed with power as Geoff Livingston and I dive deep into AI ethics. With ChatGPT churning out fake news and Midjourney attempting to pump the brakes on deep fakes, it’s no wonder companies and countries are looking to rein in the use of generative AI. We explore all of this and […]